All Episodes
Displaying 21 - 36 of 36 in total
Episode 16: Webinars & Digital Events
You'll sit down with Brianna Haag — Director of Demand Generation at Hopin, and hear from Ashley Levesque — VP of Marketing at BanzaiYou'll learn:→ Best practices for ...
Episode 15: Email Automation
This episode investigates, "Email Automation" and seeks to answer some big questions:• How do you get started with email automation?• How do you keep going? How do you...
Episode 14: Lead Generation
This episode investigates, "Lead Generation" and breaks the topic into 2 areas:1. What is lead generation and how should you think about it?2. What are some common and...
Episode 13: Site Tracking
Today's episode investigates, "Site Tracking" and how you can use it to improve your customer experience.Site Tracking connects the actions your contacts take across y...
Episode 12: Holiday & End-of-Year Planning
In this episode, we investigate “Holiday Preparation & End-of-Year Planning” and focus on how you can create effective holiday marketing campaigns, as well as ways to ...
Episode 11: Thought Leadership
In the first episode of Season 2, we investigate the topic of, "Thought Leadership" — from Content Marketing World in Cleveland, Ohio!
Episode 10: Email Subject Lines
In this episode, we investigate the topic of “Email Subject Lines” and explore how important the subject line is to getting your recipients to open your email. We also...
Episode 9: Email Analytics
In this episode, we investigate the topic of “Email Analytics” and explore how you can use them to segment your audience, learn who your engaged contacts are, keep you...
Episode 8: Facebook Custom Audiences
This is Growth Decoded — a show that helps you grow your business by figuring out the customer experience, one piece at a time. In this episode, we investigate the ...
Episode 7: Abandoned Cart
This is Growth Decoded — a show that helps you grow your business by figuring out the customer experience, one piece at a time. In this episode, we investigate the ...
Episode 6: Integrations
In this episode we investigate "Integrations" — specifically, how can integrating tools that are the best at what they do give you the data you need to grow your busin...
Episode 5: Landing Pages
In this episode we investigate "Landing Pages" — specifically, what is a landing page? What do you use them for? We then turn our focus to answer the question, "How...
Episode 4: Sales CRM
On this episode, we investigate the topic of "Sales CRM" — specifically, how can a CRM help you stay on top of your leads? What is a CRM and how do you choose one? How...
Episode 3: Marketing Automation
In this episode, we investigate the topic of “Marketing Automation.” We learn what marketing automation is, why it's important, and how to think about it. Most importa...
Episode 2: Customer Experience Automation
In this episode, we investigate the topic of “Customer Experience Automation.” We discuss what it means to find the right person and send the right message to them, at...
Episode 1: Marketing Software
In this episode, we investigate the topic of “Marketing Software”. We explore the marketing software landscape, hear from real businesses, and give you the information...